Mood chocolate, nootropic whiskey and ten-cent toothpaste: what the K-shaped economy means for your shopping basket – Proactive Investors

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Summary

The middle of the supermarket shelf is dying, and RBC Capital Markets thinks consumer goods companies need to stop pretending otherwise.

In a research note published under its Imagine framework, the banks consumer and retail team argues that the K-shaped economy, where the rich get richer and the …

Source: Proactive Investors

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