Summary
Understanding consumer purchasing barriers
Euromonitors report reveals that consumer demand for sustainable products faces three primary obstacles: higher prices (40%), unclear labelling (27%) and uncertainty about which claims to trust (25%).
These barriers are prompting retailers to embed susta…
Source: Supply Chain Digital Magazine
Exclusive AI-Powered News Insights (For Members only)
Disclaimer:This content is AI-generated from various trusted sources and is intended for informational purposes only. While we strive for accuracy, we encourage you to verify details independently. Use the contact button to share feedback on any inaccuracies—your input helps us improve!




