A new generation of energy: Are pouches the next big thing in active nutrition? – NutraIngredients.com

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Summary

About 15 years ago, Grinds Pouches arguably created the category by targeting the niche market of baseball players who wanted an alternative to chewing tobacco…but todays nicotine-free mouth pouches (like ULTRA) arent marketed necessarily as tobacco use cessation products, said Joshua Schall, …

Source: NutraIngredients.com

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